At Mom’s Best we promise that our breakfast products bearing our Simple Goodness Promise do not contain synthetic colors, preservatives, artificial flavors, high fructose corn syrup, or hydrogenated oils. We carefully and closely adhere to the guidelines and regulations set forth by the FDA on food labeling, and encourage and welcome families to learn more about the food they eat in order to make the choices that are best for them. Unlike many other manufacturers of cereals, we do not charge a premium price for goodness. Our prices reflect the cost of the ingredients to make our products, and we pass that savings on to families. Certified organic and non-GMO ingredients are quite a bit more expensive than conventional ingredients. Today, one out of five families struggle to consistently provide enough food for their children. We believe we can best serve the needs of more families in this country by providing safe, high-quality cereals at affordable prices. We’re honest and forthright about our cereals and strive to provide options that balance great taste, quality ingredients, and affordability.