Flavor:Black Eyed Peas & Rice Product Description Zatarain's Black-Eyed Peas Rice Mix, also known as Hoppin' John, brings authentic New Orleans-style flavor right to your kitchen. Rice mix features long grain parboiled, pre-cooked black-eyed peas and seasoning with red and green bell peppers, garlic and other spices. Serve alone as a hearty side dish or transform this mix into a mouth-watering meal by adding a half pound of sliced sausage. It's that easy to enjoy the 'ÛÏgood luck'Û dish of The Big Easy in less than 30 minutes. About the Brand A label from the earlier days of Zatarain'sThe tradition for making Zatarain's amazing New Orleans-style products was started well before the turn of the century by a man named Emile A. Zatarain, Sr. In 1889, he obtained the company's first product trademark and started to market root beer. Shortly after, he began to produce mustards, pickled vegetables, and extracts. As the business grew, so did the demand for a broader range of products. Through their expertise in blending spices, the company established a reputation for making only the most authentic New Orleans-Style food. In 1963, the Zatarain family sold the business, which was then moved to Gretna, Louisiana, a suburb of New Orleans. Today, Zatarain's is the nation's leading maker of New Orleans-style food products. Zatarain's prides itself on great taste, high quality, and a near fanatical dedication to New Orleans cuisine. Interestingly, Zatarain's is as much a tradition at backyard barbecues as it is at formal dinners. From its humble beginnings, the company has grown to make more than 200 food products from rice dinner mixes, pasta dinner mixes, breadings, seasonings, and spices to seafood boils, stuffing mixes, and other products based on authentic New Orleans-style foods and seafood preparation.